this site
web design & development
the one you are reading. designed and built here, no theme and no template.
a studio site is the only brief where the client and the audience are the same person, and that person already knows exactly what a template looks like. so the standard set itself: whatever we would ship for somebody paying us, on the site that asks them to.
so it was designed page by page rather than home page first, and the front end was built by hand with the motion written into it instead of bolted on afterwards. every room on it is a decision somebody made, and there is nothing here we did not make.
discipline: web design & development
what it is: the site you are on
built for: every page, not just the home